We work closely with the team at Amica 365 Shoreditch to deliver a fully integrated marketing approach designed to drive leads and improve conversions. This included setting up and managing a targeted lead generation campaign on Meta, while automating their email marketing to nurture enquiries. We reviewed and optimised their landing pages to ensure they were built to convert, with clear calls to action and a seamless user experience.
Alongside paid campaigns, we provided ongoing consultancy around content types and organic social media management to strengthen their online presence. To measure performance effectively, we also implemented full tracking across all platforms, allowing us to monitor results and refine strategies in real time.
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Our integrated approach delivered strong results, with highly targeted leads coming directly from the local audience in one of London’s busiest and most popular areas. The lead generation campaign consistently attracted quality enquiries, helping Amica 365 Shoreditch grow their pipeline with potential customers genuinely interested in their services. Optimised landing pages boosted engagement and improved lead-to-booking rates, while the automated email marketing ensured enquiries were nurtured without the need for manual follow-up. Organic social content also started driving steady website traffic and building brand presence locally. With full tracking in place, we were able to monitor performance in real time and continually refine the strategy to keep the campaigns effective and cost-efficient.
We continue to work closely with the team, now shifting focus towards promoting individual classes to drive bookings and push retention. By introducing retention strategies, we’re helping Amica365 Shoreditch build long-term relationships with their growing community - ensuring existing customers stay engaged and keep coming back. With full tracking in place, we’re able to monitor performance, adapt strategies in real time, and ensure every campaign delivers maximum impact.
Success was about more than just driving enquiries - it was about creating meaningful connections within their local community. By combining data-led decisions with creative storytelling, we crafted campaigns that resonated with people living, working, and socialising in the heart of London.
Every element - from targeted ads and landing pages to automated emails and social content - was designed to engage the right audience and encourage long-term loyalty.
We focused not only on acquiring new members but also on retention strategies and promoting individual classes to keep the community engaged.
This approach ensured Amica wasn’t just filling classes - they were building a strong, lasting presence in a highly competitive area, creating a model that other fitness and wellbeing spaces across London can replicate.
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